Tired of leaving money on the table?
We Help You Grow.
Managed SEO
SERPs!
"We went from basically invisible, to the #3 result on Google search. They put our startup voip company ahead of Vonage!"
--Martin Toha, CEO, voip.com
Managed Content
Blogging
"I can't believe how far we've come. From a side project blog for my real estate agency to a full-fledged community of websites that cover every aspect of owning a home. Thanks!"
--Kathy Helbig, President, Shakadoo
Web Design +
Technical SEO
Technical SEO
"People keep telling me how great the new site looks. We saw our qualified lead traffic jump by over 1000% in 2020."
--Dan Freeman, Founder, VDO360
What It Is
Content does a lot of things on your website. It tells people what you're all about. It helps you get higher search engine rankings. It convinces customers that you're their best option and attracts new customers.
However, the most important thing it does is it delivers answers to your customers' questions. This builds brand authority and ultimately results in higher site traffic and an increase in sales.
Why It's Important
Content marketing is all about:
- Making sure the people who are actively looking for you find you.
- Outperforming your competition.
- Building brand loyalty.
- Increasing market share.
- Boosting your search engine rankings.
- Establishing yourself as an authority in your industry.
What You Get
- Blog posts
- Long-form pillar content (2000+ words)
- Social engagement videos
- Explainer videos
- Product descriptions
- Category pages
- White papers
- How-to guides
- eBooks
- Infographics
- SEO-targeted web copy
- Locally-specific website content
- Press releases
- Newsletters
What It Is
- Optimized content
- Page load speed
- Relevance of content to search terms
- Appropriate keywords and phrases
- User experience
- Mobile-friendly design
- User engagement
- Site security
- Crawlability
Why It's Important
75% of people never scroll past the first page of search results.
What You Get
- Tactical site audit
- On-page SEO strategy
- Defined SEO metrics and measurable goals
- Keyword research
- Regular technical SEO reports
- SEO strategy implementation
What It Is
What are the most popular social media platforms right now?
- YouTube
- TikTok
- Snapchat
Why It's Important
What You Get
- Social media competitive analysis
- Brand reputation analysis
- Social media audit + recommendations
- Effective social media marketing strategy
- Social media posts across multiple channels
- Custom images
- Daily monitoring of social platforms
- Monthly reports and analytics
- Channel setup and optimization
- Cover photo and profile photo
What It Is
Why It's Important
- You must have a solid contact list full of people who have expressed an interest in receiving marketing communications.
- You need a reputable email service provider [ESP] that will scale gracefully.
- And you absolutely have to include clearly defined and measurable goals.
Done right, email marketing:
- Drives sales
- Generates and nurtures leads
- Boosts brand awareness
- Increases site traffic
- Engages and rewards customers
- Makes customers more loyal
- Amplifies customer lifetime value
What You Get
- Market research
- Competitive analysis
- Email list audit and segmentation
- Proven email marketing strategy
- ESP setup
- Campaign monitoring and analytics
- Deliverability testing
- A/B testing and tracking
- Subject line optimization
- Email automation
What It Is
We use video in a number of different ways:
- Explainer videos: Short videos that take complex information and break it down into easily consumed clips that are under two minutes. We identify your customers' pain points and help them understand why your solution is their best option.
- Video series: These videos offer the chance to expand your content marketing storytelling opportunities and get 66% more qualified leads each year. Effective video campaigns help attract, convert, and close deals.
- Product promotion: Highlight your product or service in a compelling video and expect to see a boost in sales and brand recognition. 73% of consumers report they've been influenced to buy after watching a company's videos on social media.
- Educational videos: This is the chance to establish yourself as a leader in your niche and boost search engine rank. When you're the resource people look to for answers, they're more likely to buy from you.
- Tutorials: Sometimes, it's more effective to show your customers how it's done. These help current customers use your products or services correctly. Tutorials also establish you as a reliable authority.
- Corporate training: Streamline your training process and make sure everyone stays on the same page. Effective corporate training programs save you time, money, and increase productivity.
Why It's Important
What You Get
- Video marketing strategy
- Analytics
- Social media tie-ins
- Explainer videos
- Video series
- Product promos
- Educational videos
- Tutorials
- Corporate training
What It Is
Why It's Important
What You Get
- Marketing automation setup
- Lead generation
- Goal-based workflows
- Email marketing
- List segmentation
- Content strategy
- Website integration
- Lifecycle marketing
- Sales funnel analytics
- Customer insights
What It Is
Midwatch Media is your partner in clearing the chaos.
Why It's Important
We'll keep you on track.
What You Get
- Market research
- Competitive analysis
- Pitch deck
- Detailed business plan
for investors and lenders - Organizational structure
- Measurable goals
- Clear targets
- Defined roles
What It Is
Midwatch Media specializes in a number of different market verticals.
Why It's Important
We have the expertise you're looking for.
What You Get
- Fire Protection
- Search & Rescue (SAR)
- Workplace Health and Safety
- ISO Compliance
- OSHA Compliance
- Healthcare
- Medical Practice
- Dental Practice
- Psychologists and Psychiatrists
- Hospital and Urgent Care Centers
- Biomedical Engineering
- Technology
- Startups
- Construction
- Landscaping
- Tree Care
- Pest Control
- Auto Body and Paint
- Auto Repair
- Boat Repair
- Janitorial and Cleaning Services
- Nonprofits
- Small Business